Let your opinions run wild, globally.

We’re thrilled to share the news that State has launched a major update to the iPhone app today that makes it easier for anyone to quickly State their opinions and to connect with like-minded people globally.

We’ve evolved markedly since our February launch. As the community grows, we’ve learned that people really want more nuanced insights and personal connections. This brand spanking new app features a world map that shows global conversations unfolding in real-time and unites people around issues they care about.

Also, people can now navigate between colorful opinion maps that capture the views of the crowd and the spectrum of views on a topic. It is now simpler to share with friends, family, colleagues and bring them into the conversation. And the aggregated opinions produce unique insights that bring new light to an issue.

State’s iPhone app and the State.com web platform are both designed to give a powerful voice to people everywhere. Today there are thousands of opinions on State from people in 100 countries. Breaking news like Russia’s recent move to annex Crimea and the missing Malaysia plane are magnets for global opinions. So is the crypto currency, Bitcoin, most often described on State as “revolutionary.” State users trend toward positive about Edward Snowden, with views ranging from “brave” to “hero.”  The Twitter shutdown in Turkey was almost universally slammed on State as “tyrannical” and “shameful.”

With 25 million-plus topics on State, you’re likely to find something that compels you to share your perspective, And if you don’t, create your own.

We are more encouraged than ever of the great opportunity that exists in connecting people globally through what they think. By enabling each person to feel comfortable and empowered to share their views authentically, we can begin to forge a truly inclusive and impactful global conversation.

See you on State and bring your friends.

Mark & Alex

If you would like to learn more about State or interview State’s executives, please email us at media@State.com

Here’s a Dropbox with State images and screenshots. 

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Hot on State

The mother of all jobs

"No breaks and the workload increases around the holidays,” says the job description from a viral ad for the position of mom created by an American greeting card company in advance of Mother’s Day. People are saying true dat, well-played, clever, powerful. “Awesome PR stunt,” wrote Mihai. “I would have never guessed it advertises greeting cards.”


Nike recently let go most of the staff on its FuelBand team, signalling a move out of the wearable tech market. Why?, ouch and whoa were top reactions. Larry Yu raises an interesting question: “Will sports, tech or fashion companies rule the emerging wearables market?”

87 Years

There was an outpouring of affection and remembrance in response to author Gabriel Garcia Marquez’s passing this week. “87?,” wrote William F. “That’s a good innings.” The writer is described as magical, legendary, and visionary.

Call it what you will

Author John Koenig created a collection of new words in the quirky Dictionary of Obscure Sorrows to define as-yet unnamed feelings. “I am sure I definitely suffer from vemödalen,” wrote Roop G, a feeling defined as the frustration of photographing something amazing when thousands of similar such photos already exist. People are calling Koenig’s inventions obscure, funky, intriguing, and brilliant.

Dead Man Watching

Opinion is divided about a controversial scene in the latest episode of Game of Thrones. Sickening and disturbing said some, want to see and so what? said others. “Televising something doesn’t condone it,” wrote Usha, “but it can be an important lesson in morality.”

Capitalism failed

French economist Thomas Piketty’s new book describes — in 700 pages — why capitalism isn’t working, how financial inequality is on the rise, and why the rich will get richer. “If economists are all about the numbers and the evidence,” wrote Michael L., “it’s hard to ignore a seminal work like this.” Craig B. also weighed in: “Scientific data compiled. Conclusion? Capitalism sucks.” Opinion is divided on Piketty’s theories: brilliant and WTF.

Erdogan presses pause

Turkish Prime Minister, Recep Tayyip Erdogan has been making global headlines first by blocking Twitter and then YouTube, in an attempt to suppress recordings embarrassing to his administration. His actions have led to some extremely lively discussions on State, with strident communities forming around each of the topics.

The first topic, Twitter shut down in Turkey, was added on 20th March, the same day as the shutdown, as Turkish users took to State to circumvent the ban. It’s garnered 208 opinion at the time of writing. The top word groups are tyrannic (which includes dictatorial, authoritarian and variations on tyrannical) and shameful (includes nightmare, terrible and dreadful). As one Turkish user noted ‘our PM insists on seeing himself as our autocratic father&wants to punish us for disobeying him so our ‘blue bird’ is in cage, we’re waiting [for him] to kill it!!’

Yesterday’s YouTube shut down topic, begun by commentator Cüneyt Özdemir also provoked some strong opinions. The top word groups were again autocratic (including dictatorial) and undemocratic.

Another nuance in the opinion among Turkish users was a sense of embarrassment - coming through in the words embarrassing and shameful. The people of Turkey resent being singled-out by their government for a ban on a global platform. As one of them put it ‘With the lack of trust to Turkish citizens, international actors and also lack of trust to himself, Tayyip Erdoğan (so called prime minister) embarrassed our country.’

You can join the conversation on these topics, and millions of others, here.

The people vs. the Academy

The winners of the Academy Awards on Sunday contained few surprises, and those were mainly outside the main categories. But would things have turned out differently, if the judging had been left up to people on State? 

We’ve seen statements on the Best Picture nominees since they came out, which means that we’re now able to share with you the results of the Academy Award for Best Picture, as they might have been …


As you can see the clear winner on State was Dallas Buyer’s Club, with Her and Nebraska coming in tied for second place. Sentiment average takes into account discrepancies in the number of opinions posted. In fact there were far fewer opinions stated on Dallas Buyer’s Club (as reflected in its lower box office sales, around $30 million), than on 12 Years a Slave (whose pre-Oscar box office was $140 million).

In other words, fewer people saw it, but the ones that did, really liked it.

So let’s take a closer look at the people’s choice versus the Academy’s. 69% of the opinions on 12 Years a Slave were positive, with top words want to see, awesome, harrowing, moving and powerful.


92% of the opinions on Dallas Buyer’s Club were positive, with top words of awesome, want to see, powerful and moving.


If we regard harrowing (as a description of the action of 12 Years a Slave) as merely neutral here, then the results come out somewhat differently, but still with a clear winner: 84% of the opinions on 12 Years a Slave are positive or neutral. It still seems like, as far as the State community was concerned, Dallas Buyer’s Club was robbed in the Best Picture category.

Overall the Oscars films were extremely popular topics on State, with 568 opinions between all of them. The most stated-on film was Wolf of Wall Street, with 184 opinions.

People from 89 countries took part in the conversation, proving that cinema is still one topic the world has in common.


Activist Craig Boehman wants to change the world, one occupation at a time.

Najla RM Jones, New Jersey mom of two adorable aspies, as she calls them, is a champion for autism.

Worldwide Helpers founder Roya Elghanian is giving volunteers and organisations the power to share, connect and make a difference.

Positive Mom blogger Elayna Fernandez is passionate about motherhood, motivation and mompreneurship.

Cuneyt Ozdemir is a leading Turkish journalist and producer who’s an advocate for free speech and public debate in his country.  

Pakistani blogger and amateur photographer Haroon Riaz believes in free speech.

Imran Amed, founder of The Business of Fashion, shares his unique insights and understanding of the creative and commercial sides of the fashion industry.

You’ll meet all of them and thousands of others on State, a completely new kind of communications platform, a global opinion network. A place where people connect based on what they think, not who they know. State lets people communicate in a lucid, non-competitive way. A place where you don’t need hashtags, followers, or fame to be heard, just an opinion. The solution we discovered was at the convergence of design simplicity and semantic intelligence. A way to express opinions in a quick and fun way that also provides enough information with which to interpret, count, and connect them.

My brother Mark and I recruited a world class team to create State. We believe that everyone deserves a powerful voice online, no one should be left out, and when everyone’s opinions count, a more complete picture emerges and good things happen.


In barely six months of activity in our closed alpha, we’ve seen the proliferation of views on the iPhone 5C in anticipation of its launch virtually predict its reception in the market. We revealed common ground between hardcore capitalists and socialists, that could potentially bring them together. We’ve observed a groundswell of support for Edward Snowden, in spite of many of his supporters being unsurprised by the existence of PRISM. And we’ve not only discovered that State’s early users dislike Justin Bieber, but more importantly why. We’ve just scratched the surface of what organised opinions can do - imagine what could be revealed as we grow.

People don’t need to run into the street to change the world. With State we aimed to make stating an opinion simple enough so anyone could participate as they might in a town square. Not just extremists, not just the witty or well read, but regular people too, the moderates, the majority, those that are otherwise silenced by the chaotic and competitive nature of today’s web. Let the greatest ideas rise to the surface but let’s also not make eloquence a requirement for having one’s voice heard. Today, 98% of people out there don’t ever get heard. History will judge this as being unjust and likewise a huge wasted opportunity to advance society politically and otherwise. Whether it be for social justice, the advancement of a great product over a lousy one, or the amusement of culture, it is by connecting people through what they think, enabling them to learn something or to take action, so that society can progress faster.


That’s not to say that State is all about higher purpose, it turns out we all have opinions on everything from bacon to babies on planes. With 25 million topics to choose from, you’re bound to find at least one thing you’re passionate about. Or add your own.

With State we’re levelling the playing field for everyone by allowing them to express their opinions quickly and delivering them to the people who most need to hear them. For those in positions of leadership or influence, State offers the first many-to-one capability that can precisely map the prevailing sentiment on key issues. These are opinions shared spontaneously, not extracted from a survey.

This year, on the 25th anniversary of the web’s creation, we’re thrilled to unveil State to the public. We have garnered the support of Web creator Tim Berners-Lee, Upworthy’s Eli Pariser, physician and best-selling author Deepak Chopra, philanthropist and UN Envoy Ray Chambers, Skype and Atomico founder Niklas Zennström, American industrialist Len Blavatnik and entertainment guru Troy Carter, to name just a few.

Recently, I stated about lychees, lobbying, Chris Christie and American Hustle.



Download the State iOS app or visit State.com. Android app coming soon!